Rumors (Gucci Mane song)

"Rumors" is a song by American rapper Gucci Mane, featuring vocals from fellow American rapper Lil Durk. It was released through Atlantic and 1017 Records on January 25, 2022, as the lead single from Gucci's upcoming sixteenth studio album. Gucci and Durk wrote the song with producers Tay Keith and DJ Meech.[1] Gucci announced the song and its release date with a preview of it and its accompanying music video on January 24, 2022, the day before the song was released, referring to it as "a street smash".[2] The two artists have previously collaborated on Gucci's 2014 song, "Wit Us", which is a remix of Durk's 2014 song, "War Wit Us".[3]

"Rumors"
Single by Gucci Mane featuring Lil Durk
ReleasedJanuary 25, 2022
Length3:06
Label
Songwriter(s)
Producer(s)
Gucci Mane singles chronology
"2Fast!"
(2021)		 "Rumors"
(2022)		 "Publicity Stunt"
(2022)
Lil Durk singles chronology
"Power Powder Respect"
(2022)		 "Rumors"
(2022)		 "Ikea Rug"
(2022)
Music video
"Rumors" on YouTube

Composition and lyrics

Lyrically, "Rumors" sees both Mane and Durk dismissing any rumors that have been made against them. Durk starts off the song with the first verse, in which he makes the most obvious reference, as he raps: "In this industry, ain't what it seem, this shit be counterfeit". After Durk performs the chorus, Mane raps the second verse, advising rappers to not write lyrics about gang-related content: "Watch the shit you say, the feds be listening to the music / And they gon' take your lyrics and build a case and try to use it".[4] Mane also received attention for taking a shot at Pookie Loc, a friend of American rapper Jeezy, in which he raps: "D.A. dropped my murder, didn't have evidence to prove it / I think my house is haunted, yeah, by who? The ghost of Pookie". The line also received attention from American rapper 50 Cent, who posted a video of him listening to the song, writing: . The song ends with Durk performing the chorus again.

Music video

The official music video for "Rumors", directed by Jerry Sanchez, was released alongside the song on January 25, 2022. The video sees Mane and Durk rapping in a parking lot and hanging out with friends.[5]

Personnel

Credits adapted from Tidal.[6]

  • Gucci Mane – lead vocals, songwriting
  • Lil Durk – featured vocals, songwriting
  • Tay Keith – production, songwriting
  • DJ Meech – production, songwriting
  • Eddie "eMIX" Hernandez – mixing
  • Amani "A $" Hernandez – mixing assistance
  • Colin Leonard – mastering

Charts
Chart performance for "Rumors"
Chart (2022) Peak
position
Canada (Canadian Hot 100)[7] 70
Global 200 (Billboard)[8] 100
US Billboard Hot 100[9] 51
US Hot R&B/Hip-Hop Songs (Billboard)[10] 11
US Rhythmic (Billboard)[11] 23

Release history
Release history for "Rumors"
Region Date Format Label Ref.
Various January 25, 2022
  • Digital download
  • streaming
 Atlantic [12]
United States February 8, 2022 Rhythmic contemporary [13]
Urban contemporary radio [14]

References
  1. Rowley, Glen (January 25, 2022). "Gucci Mane & Lil Durk Are Kings of the Packing Store in 'Rumors' Video: Watch". Billboard. Retrieved January 25, 2022.
  2. Cummings-Grady, Mackenzie (January 25, 2022). "Gucci Mane and Lil Durk Join Forces for New Collab "Rumors"". Complex. Retrieved January 25, 2022.
  3. Elibert, Mark (January 25, 2022). "Gucci Mane & Lil Durk Join Forces On 'Rumors': 'This Gone Be A Street Smash'". HipHopDX. Retrieved January 25, 2022.
  4. Okon, Wongo (January 25, 2022). "Gucci Mane And Lil Durk Pay No Attention To The 'Rumors' On Their Defiant Collaboration". Uproxx. Retrieved January 25, 2022.
  5. Rowley, Glen (January 25, 2022). "Gucci Mane & Lil Durk Are Kings of the Packing Store in 'Rumors' Video: Watch". Billboard. Retrieved January 25, 2022.
  6. "Credits / Rumors / Gucci Mane". Retrieved January 25, 2022 – via Tidal.
  7. "Gucci Mane Chart History (Canadian Hot 100)". Billboard. Retrieved February 8, 2022.
  8. "Gucci Mane Chart History (Global 200)". Billboard. Retrieved February 8, 2022.
  9. "Gucci Mane Chart History (Hot 100)". Billboard. Retrieved February 8, 2022.
  10. "Gucci Mane Chart History (Hot R&B/Hip-Hop Songs)". Billboard. Retrieved February 8, 2022.
  11. "Gucci Mane Chart History (Rhythmic)". Billboard. Retrieved April 5, 2022.
  12. "Rumors (feat. Lil Durk) - Single by Gucci Mane". Retrieved February 7, 2022 – via Apple Music.
  13. "Future Releases for Rhythmic Radio Stations". All Access. Archived from the original on February 4, 2022. Retrieved February 7, 2022.
  14. "Future Releases for Urban/R&B Radio Stations". All Access. Archived from the original on February 6, 2022. Retrieved February 7, 2022.
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