Rina Bovrisse
Rina Bovrisse (born 1974, Japan), also known by her author name Rina Rose, is a fashion executive, designer, artist, author and activist. Bovrisse is Chanel alumnus and Parsons School of Design graduate.[1] She is the first woman to start the women's rights movement in the fashion industry on a global scale and counter report a women’s rights case of the fashion industry to the Office of the United Nations High Commissioner for Human Rights.[2] She is known for the first Me Too movement of fashion industry.[3] "Prada Vs The UN" by Vogue became the most shared article.[4] In 2011, Bovrisse founded Chateau School, a new concept preschool for creative industry families.[5] In 2016, Barron’s released Bovrisse's intention to run for the Governor of Tokyo in 2020.[6] On October 15, 2021, British Chamber of Commerce in Japan announced she will not run for the position of Tokyo Governor in 2024. She did not rule out a bid for 2028 election.[7]
Rina Bovrisse | |
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![]() Bovrisse in Beverly Hills, 2021 | |
Born | 1974 Tokyo, Japan |
Other names | Rina Rose (author name) |
Alma mater | Parsons School of Design |
Occupation | Fashion Executive・Designer・Artist・Author・Activist |
Known for | First woman to start the women's rights movement in the fashion industry |
Children | 1 |
Signature | |
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In April 2010, Elle France selected Bovrisse as "The Woman Of The Week".[8] In September 2010, Bloomberg featured Bovrisse as "Heroine of the Global Economy".[9] In January 2011, she was featured as "Female Icon Of The Year" alongside Michelle Obama and Carla Bruni in a newspaper Correio da Manhã. In June 2016, Fortune listed her as among “The World’s Most Powerful Women”.[10]
Early life
In 1990, she lived in New York City during high school. In 1992, she lived in Paris and attended American University of Paris, Parsons Paris and University of Paris. She also lived in London, attending Central Saint Martins in Fashion Design. In 1998, she graduated with BBA in Design Marketing from Parsons School of Design in New York City.[1] In 2009, she was accepted to the American University of Paris to finish her master's degree, but while traveling to Paris, a friend at Prada in New York recommended a job which Bovrisse took instead.[11]
Career
Chanel
Bovrisse is a Chanel alumnus.[12] For most of her fashion career, she worked for Chanel Fashion Division in New York and Paris.[13]
Luxury Fashion Brands
Her fashion career started during her teen years in the early 1990s in Paris. She opened her small purchasing office and worked as liaison for shops carrying Vivienne Westwood and Martin Margiela products. She appeared at events at Les Bains Douches in Paris. She started working in the showroom of Comme des Garçons in New York City. After graduating from Parsons School of Design, she continued working at Comme des Garçons executive office. She was recruited to Prada Marketing in New York City and represented Prada and Miu Miu runway collections in Milan showroom. In 2001, she began working at Chanel headquarters in New York City.
School
Chateau School
In 2011, Bovrisse designed a prestigious preschool for creative industry families, Chateau School offering a diverse and international experience.[12] Children check in with their school passport every morning to learn about over 100 countries in 1 year through the highly academic World Diplomacy program.[14] In 2012, the school's curriculum was featured on one of Japan's national TV stations, cited as a successful exponent of “Advanced Early Education”. In 2015, Fuji TV launched an exclusive 17 minutes documentary of Chateau School for its highly academic program. Bovrisse’s preschool, Chateau School has been featured on Vogue, Numéro, Elle, Women's Wear Daily, Le Figaro Magazine and many fashion magazines.[5][15]
Books

Storybooks
Rina Bovrisse’s author name is Rina Rose.
Welcome Book (Educational Book Series)
The Welcome Book won the iF Product Design Award 2022, judged by 72 Jurors from around the world.[16]
Rose, Rina (2021). Welcome Book - CHATEAU SCHOOL. Creative Direction by Napoleon Star. Illustrated & Designed by Travis Adenau. CHATEAU SCHOOL Library. ISBN 978-4-991210-20-4.[17]
How to Raise a "Genius" in the AI era
Bovrisse was featured in the education book for new generation children of Artificial Intelligence.[18]
Ichimura, Yoshinari (2019). How to raise a "genius" in the AI era. Kizuna Publications. ISBN 978-4866630809.
Japanization
Bovrisse was featured in Bloomberg journalist William Pesek's publication highlighting the plight of gender inequality:
The Female problem: In Bovrisse’s story, you could say Prada wears the devil. Yet, as even our heroine will admit, this tale is much bigger than the experience of one woman. It's about the future of the third-biggest economy, And grudgingly, Bovrisse is sensing her Gloria Steinem-like role in Japan's economic drama.
Pesek, William (2014). Japanization, What the World Can Learn from Japan's Lost Decades. Wiley. ISBN 978-1118780695.
Media
Bovrisse has been the subject of tabloid and media for her fashion activism.
TV Shows
On August 6, 2013, Bovrisse was interviewed by CBS Los Angeles news by CBS TV reporter, Andrea Fujii and commented, "I want to eliminate any discrimination and harassment in the fashion industry because it’s not beautiful".[19]
On December 2, 2013, Bovrisse appeared on live American TV show, D.N.A. on Fusion (TV channel) owned by Disney–ABC Television Group and Univision Communications. The show features news, lifestyle, pop culture, and entertainment by anchor Derrick Ashong, host of Oprah Radio by Oprah Winfrey.[20][21] Bovrisse was a guest speaker for Fashion Week Special and commented, "No one should feel uncomfortable about themselves. How you present yourself is who you are, what you wear and how you look is who you are. Everyone should be comfortable with that."[22]
News
Bovrisse reached global media attention from breaking news and cover stories as the first woman to start the women's rights movement in the fashion industry.[23]
Her story appeared on the covers and featured including, Vogue, Elle, New York, Women's Wear Daily, Bloomberg News, Barron's, HuffPost, The Guardian, France 24, Le Monde, Libération, Le Figaro, Paris Match, New York Daily News, Daily Mail, The Telegraph, L'Expansion, The Daily Beast, BuzzFeed, Jezebel, Die Welt, Corriere della Sera, Correio da Manhã, La Stampa, Il Giornale, la Repubblica, Affaritaliani.it, South China Morning Post, Iltalehti, De Standaard, O Globo, Bangkok Post, Nippon News Network, Fujin Kōron, Aera and more.[24][25][26][27][28][29][30][31][32][33][34][9][35][36][37][38][39][40][41][42][43][44][45][46][47][48][49][50][51][52][53][54][55][56][57][58][59][60][61][62][63][64][65][66][67][68][69][70]
Activism
Bovrisse is a globally respected activist devoted for her corporate social responsibility activism towards socially influential brands. She offers differing approaches to campaigning through worldwide network of attorneys and international NGO. She is specialized in branding social campaigns on a global scale.
United Nations

Prada Female Discrimination Case
Prada Female Discrimination Case was the first women's rights lawsuit and movement of luxury fashion industry that appeared in the global media in 2010. It was named “David vs. Goliath” by the global NGOs leader. Prada Female Discrimination Case was 10 years too early Me Too movement of fashion industry started by Bovrisse.[71]
In 2012, Tokyo Court female judge Reiko Morioka dismissed Bovrisse's Prada Female Discrimination Case, said: discrimination is "acceptable for a luxury fashion label and that a well-compensated female employee should be able to withstand a certain level of harassment." Prada counter-sued for alleged defamation.[12]
The UN has backed Bovrisse and The UN Office of the High Commissioner for Human Rights has called for Japan's State party to introduce new regulations that would make sexual harassment in the workplace illegal. The Committee also recommended that the State party ensure that victims can lodge complaints without fear of retaliation.[72]
Global Gender Gap Report
In 2013, Bovrisse pointed out at Geneva Press Club that Japan is the 3rd largest economy of the world and 42% of the nation's workers being females, but gender equality was ranked 101st out of 135 countries measured in 2012.[73] In 2016, Japan's ranking remained 101st behind Gambia and Tajikistan is a dearth of female voices in power.[12] On March 31, 2021, Global Gender Gap Report announced by the World Economic Forum, Japan ranked 120th out of 156 countries.[74]
World Happiness Index
In 2021, Bovrisse highlighted as of December 2020, Japan was ranked 62nd on the World Happiness Index while both the life expectancy and passport power ranked 1st in the world. Japan remains the third globally largest GDP. Japanese citizens live the longest in a highly developed economy and have the most access to travel around the world, yet, people are unhappy.[7]
American Chamber of Commerce
In 2013, American Chamber of Commerce in Japan The Women in Business Committee welcomed Bovrisse as spokesperson of Global Advocate for Women in Business at Tokyo American Club.[75]
British Chamber of Commerce
In 2021, British Chamber of Commerce in Japan released Bovrisse's comparison between Japan and the United Kingdom on the World Happiness Index. Japan’s World Happiness Index is almost 5 times worse than the United Kingdom’s ranks of 13th in 2020 and 17th in 2021.[7]
Asian Transnational Corporations Monitoring Network
On May 8, 2012, Asian Transnational Corporations Monitoring Network sent a letter against LVMH Group in hiring Sebastian Suhl for Givenchy who was the key player of sexual harassment and discrimination case.[76] On June 7, 2013, fifteen Hong Kong NGOs co-signed a "Statement for Press" which backed Bovrisse to support improve gender equality and empowering women around the world.[77]
Hong Kong Stock Exchange
In May 2011, Bovrisse was invited to The Hong Kong Legislative Council to meet with the council members and lawmakers. Bovrisse met with the Chairwoman of the Democratic Party of Hong Kong, Emily Lau, and the General Secretary of the Hong Kong Confederation of Trade Unions, Lee Cheuk-yan, on IPO regulations.[78][79] Hong Kong Stock Exchange IPO regulation was later updated to include compliance monitoring before approved for IPO.
UN Women
In October 2013, Bovrisse presented to advocate the promotion of UN Women organized by the Center for Comparative and Public Law (CCPL) of the University of Hong Kong, the Hong Kong Women's Coalition on Equal Opportunities and the Women’s Studies Research Centre (WSRC), joined by Emily Lau and Hong Kong NGOs.[80]
TED
Bovrisse has lectured on gender equality and positive action at law schools, universities, fashion schools and TED.
Change.org
In April–August 2013, a Change.org petition calling for Prada to drop its countersuit against Bovrisse collected over 222,000 signatures.[81]
Politics
Governor of Tokyo
2020 - Barron's released she would run.[6]
2024 - British Chamber of Commerce in Japan confirmed she would not run.[7]
2028 - Bovrisse did not rule out a bid for 2028 election.[7]
Women's Rights Icon
On June 15, 2016, Barron's released Bovrisse's goal for women's rights.
“For women to enjoy real change, we need to do the jobs that men think are only for them.”[82]
Family Priorities
On October 15, 2021, Bovrisse opened up about her disappearance from the public eye soon after the 2020 election announcement in 2016.
“After it was confirmed I would run for the 2020 Governor of Tokyo election in 2016, my 10 year old son got a role on the national TV show for 2017-2018. He also said he was ready to apply to attend his dream school after the show’s finale. This timing was unexpected and I prioritised him.”[7]
“I couldn’t say anything at that time because he was on the TV show every week. I didn’t want my election campaign media to put him as an instant target of cyber bullying or affect his dream school application. My only option was to disappear from the public eye. I understand it was unprofessional in the political world, but I wanted him to build his own foundation of life, not affected by my actions.”[7]
Happiness Icon
On October 15, 2021, her new chapter of creating a manifesto based on Happiness was released.[7]
“I am a naturally happy person. Tokyo has every reason to make people unhappy and in the past it almost changed me into someone I wasn’t. I need to make sure I enjoy and live in the best possible way. I want to have a nice life, and to spend the rest of my life doing meaningful work. If a leader is not happy about own life, it is not possible to make others happy. To inspire and try to make 14 million people’s lives better, I need to become the master of happy living first. That takes time.”[7]
“The pandemic revealed and detoxed many unnecessary things in life. The only thing we need at the end of the day is to go to bed feeling happy. I lost many friends taking their own lives over the past several years because they couldn’t see the purpose of life in Japan. Once I am able to create a new iconic movement of happiness, I will return as the strongest and the most effective candidate for Governor of Tokyo ever.”[7]
Personal life
Bovrisse presently resides in Switzerland.
She has one son, a French-Japanese American model, singer and TV personality in Tokyo.
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{{cite web}}
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Works cited
- Pesek, William (2016-06-15). "Is it Time for a Woman to Run Tokyo?". Barron's. Archived from the original on 2016-06-16. Retrieved 2016-06-17.