opendorse

Founded in 2012, the company is based in Lincoln, Nebraska. Founders Blake Lawrence and Adi Kunalic[1] built and sold Hurrdat Social media,[2][3] which used social media to connect brand clients with customers and athletes with fans. In 2011, Lawrence and Kunalic began to work with athletes in brand campaigns.[4] Lawrence and Kunalic subsequently founded opendorse seeking to help athletes build their brands on social.[5]

Opendorse
TypePrivate
IndustrySports Marketing
Founded2013
FoundersBlake Lawrence, Adi Kunalic
Headquarters
Lincoln, Nebraska
,
United States

As of July 2019, Opendorse was on pace to become the largest sports content publisher following a $3.1M round of funding.[6]

References
  1. "Blake Lawrence and Opendorse Changing the Game". nebraskaentrepreneurship.com. Retrieved 2015-06-09.
  2. Star, Lincoln Journal. "Lincoln marketing agency acquired by Omaha firm". JournalStar.com. Retrieved 2021-02-24.
  3. writer, Barbara Soderlin / World-Herald staff. "Digital marketing firms in Omaha, Lincoln merge". Omaha.com. Retrieved 2021-02-24.
  4. "5 Questions With Opendorse CEO Blake Lawrence". sportsagentblog.com. Retrieved 2015-06-09.
  5. "Opendorse Raises $1.75 Million With Plans To Make Athlete Endorsements Smarter". forbes.com. Retrieved 2015-06-09.
  6. David Cohen (27 June 2019). "This Social Marketing Platform Is on Pace to Become the Largest Sports Content Publisher by Year-End". Adweek. Retrieved 12 July 2019.
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