List of acquisitions by Rakuten
The following is a list of investments and acquisitions made by Japanese electronic commerce and online retailing company Rakuten.
Acquisitions
Date | Company | Business | Country | Value (USD) | Comments | References |
---|---|---|---|---|---|---|
2002 | MyTrip.net | Online auction | ![]() |
— | Merged with Rakuten Travel | |
2005 | LinkShare | Online auction | ![]() |
— | Rebranded as Rakuten Marketing then as Rakuten Advertising | [1] |
2010 | PriceMinister | Online retailer | ![]() |
€200 million | [2] | |
2010 | Buy.com | Online retailer | ![]() |
US$250 million | [3] | |
2011 | Ikeda | E-commerce | ![]() |
— | Renamed Rakuten Brazil | |
2011 | Tradoria | E-commerce | ![]() |
— | Rebranded as Rakuten Deutschland | |
2011 | Play.com | E-commerce | ![]() |
£25 million | Converted into the points-based loyalty program Rakuten.co.uk | [4] |
2012 | Kobo | E-book reader | ![]() |
US$315 million | Converted into the points-based loyalty program Rakuten.co.uk | [5] |
2012 | Wuaki.tv | VOD service | ![]() |
Rebranded to Rakuten TV in 2017 | ||
2012 | Alpha Direct Services | Online retail delivery | ![]() |
[6] | ||
2012 | Aquafadas | Electronic publishing | ![]() |
Rebranded as Rakuten DX in 2020 | [7][8] | |
Investments
Date | Company | Business | Country | Value (USD) | Comments | References |
---|---|---|---|---|---|---|
2011 | Ozon.ru | Online Retailer | ![]() |
— | Unknown minority stake. Total of $100 million combined with other investors. | [9] |
2012 | Social media service | ![]() |
— | Led $100 million funding round with partners including Andreessen Horowitz, Bessemer Venture Partners, FirstMark Capital, and others. | [10] | |
References
- Toto, Serkan, "Japan's Rakuten: Can The Biggest E-Commerce Site You Never Heard Of Become a Threat for Amazon Globally?", TechCrunch, Sunday, July 5th, 2009
- Wauters, Robin (2010-06-17). "Rakuten to acquire France's PriceMinister for approximately €200 million". TechCrunch (Eu.techcrunch.com). Retrieved 2011-10-04.
- "Japan's Rakuten to Acquire Buy.com", The Wall Street Journal, May 21, 2010
- Published Wednesday, Sep 21 2011, 12:43 BST (2011-09-21). "Play.com bought by Japanese firm Rakuten for £25m — Media News". Digital Spy. Retrieved 2011-10-04.
{{cite web}}
: CS1 maint: multiple names: authors list (link) - "$315-million Kobo takeover deal a windfall for Indigo" – via The Globe and Mail.
- Rakuten Acquires Alpha Direct Services, Rakuten corporate blog, 7 November 2012.Retrieved 27 December 2012
- "Kobo Acquires Aquafadas to bring more Comics and Kids Books into Digital Form". goodereader.com. 2012-10-10. Retrieved 2015-06-01.
- "Rakuten Launches 'Rakuten DX' to Drive Creativity and Innovation in Digital Experiences Ahead of Expected App Boom". MarTech Series. 23 November 2020. Retrieved 2020-11-24.
- "Internet Retailer Ozon.ru Gets Record $100M Investment". The Moscow Times. 2011-09-08. Retrieved 2020-09-07.
- "Exclusive: Japan’s Rakuten Wins the Heart of Pinterest in $100M Funding Race With $1.5B Valuation", All things digital, 17 May 2012
External links
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