Jago Grahak Jago

Jago Grahak Jago (transl. Wake Up Customer) is a consumer awareness program launched in 2005 by the Department of Food under the government of India. As part of this initiative, the government has used channels to create consumer awareness through printings, media advertisements, posters, audio campaigns, and video campaigns for consumer information and education about initiatives like the Insurance Ombudsman channel. This program will help Indian consumers to know about their consumer rights and about their duties as consumers.

    See also

    Further reading
    • Mishra, Mihir (4 December 2018). "PMO: Government plans to revamp its consumer awareness campaign Jago Grahak Jago". The Economic Times.
    • Mukherjee, Sanjeeb (22 December 2014). "Government to revamp Jago Grahak Jago campaign". Business Standard India.
    This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.