Hegen

Hegen
Type	Private Limited
Industry	Baby and Nursing Products
Founded	June 2014
Headquarters	438A Alexandra Road, #02-01 Alexandra Technopark, Singapore 119967
Key people	Yvon Bock (CEO);
Website	www.hegen.com

Hegen is a Singapore brand incorporated in June 2014[1] that designs and produces breastfeeding pumps, storage containers, and bottles.[2] Hegen was reported to be one of the top 10 fastest growing companies in Singapore.[2]

Origin

Hegen was founded in 2015 by CEO Yvon Bock to provide sustainable, innovative and high-quality products for breastfeeding mothers,[3] particularly products that would simplify the task of expressing, storing and feeding breast milk to a baby.[4]

The name "Hegen" originates from the German expression "hegen und pflegen", which means both "to care deeply" and also "to nurture".[3]

Products

Hegen PCTO Express-Store-Feed System

Hegen produces pumping, storage and feeding products for breastfeeding mothers and babies, primarily the PCTO Express-Store-Feed system, as well as the PCTO electric breast pump.

Hegen PCTO Double Breast Pump

Awards, accolades and recognition

Hegen's Express-Store-Feed system won the Good Design Award in 2018,[5] while the PCTO Double Electric Breast Pump won the same award in 2019.[6]

As a brand, Hegen has also won a silver Stevie Award in 2020.[7]

Hegen has been mentioned as an example of successful Singapore business by several Singapore government figures, including Prime Minister Lee Hsien Loong[8] and Minister for Trade and Industry, S Iswaran.[9]

References

"Hegen Pte Ltd". SGP Business.
Tan, Sue-Ann (Jan 18, 2022). "Top 10 fastest-growing companies in Singapore". The Straits Times. Retrieved 28 January 2022.
"Case Studies: Hegen". Intellectual Property Office of Singapore (International). 5 December 2019. Retrieved 28 January 2022.
Wu, Qing Kang (吴庆康) (2 May 2021). "妈妈们说母婴生意经". Lianhe Zaobao (in Chinese). Retrieved 27 January 2022.
"Hegen PCTO(TM) Multi-Functional Feeding System [Hegen]". Good Design Award 2018.
"Hegen Electric Breast Pump [Hegen PCTO Double Electric Breast Pump]". Good Design Award 2019.
"Stevie Awards Past Winners and Finalists 2020". Stevie Awards.
Tang, See Kit (29 August 2021). "NDR 2021: More foreign investments among requirements for Singapore to sustain longer-term growth, says PM Lee". Channel Newsasia. Retrieved 28 January 2022.
"Speech by Minister S Iswaran at the Singapore Institute of International Affairs 10th ASEAN and Asia Forum". Ministry of Trade and Industry Singapore. 5 October 2017. Retrieved 27 January 2022.

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[1] "Hegen Pte Ltd". SGP Business.

[:4-2] Tan, Sue-Ann (Jan 18, 2022). "Top 10 fastest-growing companies in Singapore". The Straits Times. Retrieved 28 January 2022.

[:0-3] "Case Studies: Hegen". Intellectual Property Office of Singapore (International). 5 December 2019. Retrieved 28 January 2022.

[:1-4] Wu, Qing Kang (吴庆康) (2 May 2021). "妈妈们说母婴生意经". Lianhe Zaobao (in Chinese). Retrieved 27 January 2022.

[5] "Hegen PCTO(TM) Multi-Functional Feeding System [Hegen]". Good Design Award 2018.

[6] "Hegen Electric Breast Pump [Hegen PCTO Double Electric Breast Pump]". Good Design Award 2019.

[7] "Stevie Awards Past Winners and Finalists 2020". Stevie Awards.

[:3-8] Tang, See Kit (29 August 2021). "NDR 2021: More foreign investments among requirements for Singapore to sustain longer-term growth, says PM Lee". Channel Newsasia. Retrieved 28 January 2022.

[9] "Speech by Minister S Iswaran at the Singapore Institute of International Affairs 10th ASEAN and Asia Forum". Ministry of Trade and Industry Singapore. 5 October 2017. Retrieved 27 January 2022.