Aspial Corporation

Lee Hwa Jewellery is a contemporary fine jeweller, with unique creations are for the most heartfelt precious moments in life. Since opening their first boutique in 1970 and becoming the first local jewellery brand to be publicly listed in 1999, they have established the title of the diamond expert with premium diamond bands.

Destinée[3] diamond bears the Perfect 8 hallmark of diamond standards, a unique 57-facet round brilliant cut, translating to unrivalled brilliance, fire and scintillation. Lee Hwa Jewellery also takes pride in their Forevermark[4] Collection, a diamond brand from the De Beers Group of Companies, a company with more than 125 years of diamond expertise. Less than 1% of the world’s natural diamonds qualify – only those that are rare, beautiful and responsibly sourced diamonds are inscribed as Forevermark.

Some of its international awards include winner of the 2005 Reader's Digest SuperBrand Gold Award (winner), and the 2003 International New York Festival, Advertising and Marketing Effectiveness Award (finalist).

Goldheart Jewelry is one of the largest fine jewelry chains in Singapore, with 16 island-wide boutiques[5] at major shopping malls, the beautiful Goldheart selection is available on their e-boutique[6] as well as marketplaces including Shopee,[7] and Lazada.[8]

The Goldheart world is infused with joy, creativity and meaningful connections. Where a woman feels emboldened, and her bright personality shines forth. Offering fine jewelry for the woman who is passionate about life, and embraces all the joy and richness it brings, Goldheart celebrates women, independence and individuality.

A destination for all your jewelry needs – Goldheart presents an exquisite array of jewelry for daily wear, engagement rings, wedding bands, contemporary 916 Gold designs from Europe, as well as 999 Gold jewelry and gift selection. Goldheart is the proud proprietor of the exclusive Celestial®[9] diamond, the world’s first 73-facet starburst diamond that scintillates with the supreme luminosity of the brightest star. Viewed from the top with a diamond scope, the Celestial® diamond reveals a spectacular 8-pointed starburst pattern, a distinctive attribute that creates a more reflective environment for light to pass through. This means a Celestial® diamond possesses a superlative brilliance, scintillation and more “fire” than any other diamond. All Celestial® diamonds are design patented and certified by the Gemological Institute of America. Honoring its rich heritage in love and romance, the exclusive concept of Pure Blue was introduced, where a blue sapphire is embedded within each romantic jewelry, marking the purity and fidelity of true love.

CITIGEMS is a jewellery design platform where designers from different cosmopolitan cities come together to create “Urban Style Fine Jewellery”. Their brand promise is to inspire style-seekers with contemporary fine jewellery that are authentic and accessible for modern wear. In collaboration with leading and talented artisanal jewellers around the world, including Ready-to-Wear Designers from different cities to make this accessible to consumers. Their belief is to inspire style seekers with an assortment of modern fine jewellery and gifts designed from innovative trends around the world.

The corporation has since moved under Maxi-Cash on 31 August 2021.

World Class Land[10] is the property development arm of Singapore mainboard listed Aspial Corporation Limited.

Since its inception in 1999,[11] they are committed to be a dedicated developer who listens. By understanding customers’ needs and desires, they build innovative and effective spaces that transform aspirations into realities.

Perfection is driven at World Class Land. Every project – commercial or residential, goes through stringent selection criteria to offer exceptional quality, functionality and value. This is exemplified by projects such as City Gate, Urban Vista, East Village, and Waterfront @ Faber. In January 2014, World Class Land launched The Hillford, Singapore’s first-ever retirement resort, which was received with overwhelming response.

Maxi-Cash[12] is the first public-listed pawnbroker in Singapore, listed on 22 June 2012. Maxi-Cash provides financial services in the form of pawnbroking, retail and trading of pre-loved jewellery, timepieces and LeGold, brand new 916/999 gold.

Incorporated in 2008, Maxi-Cash opened its first pawnshop in Ang Mo Kio Central in February 2009, followed by the first-ever pawnshop to begin operations in Orchard Road in August 2009. Today, Maxi-Cash has the largest network of pawnshops and retail outlets in 40 locations in Singapore which are conveniently located near amenities like bus interchanges and MRT stations.

As the leader and innovator in the pawnbroking industry, it has also paved the way in changing the overall image of pawnbroking by allowing customers to enjoy modern, professional and “bank-like” pawning experiences to meet their short-term financial needs. In April 2013, Maxi-Cash launched an island-wide renewal service which allows customers to renew and pay interest at any Maxi-Cash outlet. This service has been well-received as it provides greater convenience to customers.

In June 2014, they attained CaseTrust accreditation from the Consumer Association of Singapore (CASE). The accreditation reaffirms the Group’s commitment to fair trading and transparency to consumers

• Diamond
• Gold[13]
• Pawnbroker
• GIA Certification[14]

• Aspial
• Lee Hwa Jewellery
• Goldheart Jewelry
• Citigems
• World Class Land
• SGX: A30