WBUY-TV

WBUY-TV (channel 40) is a religious television station licensed to Holly Springs, Mississippi, United States, serving the Memphis, Tennessee area as an owned-and-operated station of the Trinity Broadcasting Network (TBN). The station's studios are located on Cazassa Road in the southeast section of Memphis, and its transmitter is located in the Brunswick section of unincorporated northeast Shelby County.

For the Lexington, North Carolina radio station, see WLXN.
WBUY-TV
Holly Springs, Mississippi/
Memphis, Tennessee
United States
CityHolly Springs, Mississippi
ChannelsDigital: 26 (UHF)
Virtual: 40
Programming
Affiliations40.1: TBN
40.2: TBN Inspire
40.3: Smile
40.4: Enlace
40.5: Positiv
Ownership
OwnerTrinity Broadcasting Network
(Trinity Broadcasting of Texas, Inc.)
WPGD-TV, WELF-TV
History
First air date
September 1991 (1991-09)[1]
Former call signs
WBUY (1991–2003)
Former channel number(s)
Analog:
40 (UHF, 1991–2009)
Digital:
41 (UHF, 2006–2018)
HSN (1991–1993)
Call sign meaning
BUY (artifact of former HSN affiliation)
Technical information
Licensing authority
FCC
Facility ID60830
ERP950 kW
HAAT317 m (1,040 ft)
Transmitter coordinates35°16′33″N 89°46′38″W
Links
Public license information
Profile
LMS
Websitewww.tbn.org

History

WBUY first signed on the air in September 1991 as an affiliate of the Home Shopping Network (HSN); the last three letters of the station's call sign incidentally reflected this affiliation. In 1993, the station was sold to Mobile, Alabama-based Sonlight Broadcasting and became a TBN affiliate, carrying most of the network's schedule while opting out at times to air alternate programming. In 2001, WBUY was acquired by TBN and began airing the network full-time.

Subchannels

The station's digital signal is multiplexed:

Subchannels of WBUY-TV
Channel Video Aspect Short name Programming
40.1 720p16:9TBN HDMain TBN programming
40.2 inspireTBN Inspire
40.3 480i4:3SMILESmile
40.4 EnlaceEnlace
40.5 16:9PosiTiVPositiv

TBN-owned full-power stations permanently ceased analog transmissions on April 16, 2009.[2]

See also

References
  1. The Broadcasting and Cable Yearbook says September 13, while the Television and Cable Factbook says September 15.
  2. RabbitEars TV Query for WBUY
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