Dharampal Satyapal Group

Dharampal Satyapal Group (DS Group) is a conglomerate founded in 1929 in Chandni Chowk, New Delhi by Lala Dharampal Sugandhi. Dharampal's son, Satyapal, took over the company after his father. The company is named after the father-son duo.[1] The company has a turnover of over Rs 6500 crore.[2][3] Dharampal Satyapal Limited (DSL) is the flagship company of the Dharampal Satyapal Group.[4] Shri Satyapal ‘Sugandhi’s sons, Mr. Ravinder Kumar and Mr. Rajiv Kumar own the group and are leading the company to expand and diversify successfully.[5]

Dharampal Satyapal Group
TypePrivate
IndustryConglomerate
FounderLala Dharmpal Sugandhi, Satyapal Sugandhi
HeadquartersNoida,
India
Area served
Worldwide
ProductsMouth Fresheners, Beverages, Confectionery, Dairy, Salt & Spices, Snacks & Nuts.
BrandsRajnigandha, Catch, Baba, Pass Pass, Pulse (confectionery), Tulsi, Rajnigandha Pearls, The Manu Maharani, Namah, Nature's Miracle, Ksheer, Le Marche, Chingles
RevenueRs 7700 crore in FY 2018
Websitehttps://www.dsgroup.com/

Products

DS Group has diversified into various sectors such as FMCG, hospitality and infrastructure.[6] The Group’s portfolio is extensive and diverse with a presence in Mouth Freshener, Food and Beverage, Confectionery, Hospitality, Agri, Luxury Retail, Tobacco businesses, and also other investments. Rajnigandha, Catch, Pulse, FRU, Maze, Ksheer, Pass Pass, BABA, Tulsi, L’Opera, Le Marche, Birthright, The Manu Maharani, and Namah are some of the leading brands.[7]

  • Pulse (confectionery), which equalled Coke Zero's sales record of over Rs 100 crore in eight months of its release.[8]
  • The company also owns a five star hotel in Nainital, and recently invested in five more properties including two more five star hotels in Jaipur and Kolkata.[9]
  • They also produce the widely selling brand "Catch Spices".[10][11] Released in 1989, Catch Salt and Pepper are leaders in their segments.[10] Catch products are sold through a network of over 200,000 outlets.[10]
  • DS Group is also the producer of India's leading tobacco based mouth freshner, Rajnigandha.[12]
  • Tom Ford (brand) is marketed and franchised in India by the DS Group.[13]
  • DS Group is also the producer of Rajasthan's Leading Dairy Brand Ksheer.

Tansen product which is a mouth mostly popular in rajasthan is owned by DS group

Awards & Recognition

The DS Group (Dharampal Satyapal Group) has been awarded Leadership in Energy and Environmental Design (LEED) Platinum certification, a recognition of the company’s efforts toward lowering carbon emissions, conserving resources and prioritizing sustainable practices.[14]

Corporate Social Responsibility

DS Group aims to ensure the long-term availability of water through geographic-specific conservation measures and judicial utilization of resources. The group is supporting multiple projects in partnership with like-minded grassroots level organizations in the state of Rajasthan, Madhya Pradesh, Uttar Pradesh, Himachal Pradesh, Uttarakhand and Gujarat, benefitting millions of people from the marginalized communities.[15]

References
  1. Thomas, Prince Mathews (29 April 2014). "Can DS Group Diversify beyond tobacco like ITC did?". Forbes India. Retrieved 2019-08-15.
  2. "The Dharampal Satyapal Group - Manufacturer from Sector - 67, Noida, India | About Us". India Mart. Retrieved 2019-08-17.
  3. PTI (4 December 2016). "DS Group eyes 20-24% revenue growth this fiscal". Business Standard India. Retrieved 2019-08-17.
  4. ICRA (14 December 2018) Dharampal Satyapal Limited Credit Rating. ICRA Limited
  5. "Can DS Group Diversify beyond tobacco like ITC did?". ForbesIndia. 30 April 2014.
  6. PTI (25 August 2015). "Dharampal Satyapal Group eyes Rs 600-crore revenue from Catch spices in FY15". The Economic Times. Retrieved 2019-08-17.
  7. "Dharampal Satyapal group's headquarters gets LEED award for green building". INDIATODAY. 28 March 2022.
  8. Sarkar, John (2016-04-19). "DS Group's Pulse candy hits Rs 100 crore in 8 months, equals Coke Zero's record". The Economic Times. Retrieved 2019-08-17.
  9. "DS Group to invest Rs 875 cr to come up with five hospitality properties". The Economic Times. 2013-04-28. Retrieved 2019-08-17.
  10. "Dharampal Satyapal Group eyes Rs 600-crore revenue from Catch spices in FY15". The Economic Times. 2015-08-25. Retrieved 2019-08-17.
  11. Ambwani, Meenakshi Verma (11 February 2019). "DS Group hopes to 'Catch' up on growth with strategic plan". The Hindu Business Line. Retrieved 2019-08-17.
  12. "DS Group unveils new TVC for Rajnigandha". Indian Advertising Media & Marketing News – Exchange4media. 14 May 2019. Retrieved 2019-08-17.
  13. Jaipuria, Timsy (2016-07-20). "Tom Ford Women, Versace Collection to dress up India". Hindustan Times. Retrieved 2019-08-17.
  14. "Green initiatives: FMCG firm DS Group awarded with LEED certification for sustainable biz practices". ETNOW. 25 March 2022.
  15. "DS Group's Water Conservation Initiatives Focus on Long Term Water Sustainability". THEWEEK. 15 September 2021.
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